Mark Wain, co-founder of Caffe Luxxe, at the Golden Globes.
Submitted by Alexia Haidos, Smart Exposure
Caffe Luxxe, one of the first coffee houses to introduce third wave coffee to Los Angeles, proudly poured its exquisite natural roasts as the exclusive hot beverage purveyor for 20th Century Fox at the 72nd Golden Globe Awards.
“Creating community, conversation and connectivity is an integral part of our mission, and having the opportunity to carry this forth at the Golden Globe Awards was a real honor, commented Gary Chau, co-Founder of Caffe Luxxe. “A highlight of the evening was celebrating Michael Keaton’s win for Best Actor in ‘Birdman,’ he has been a daily regular customer of ours for years.”
With a total of 18 nominations, 20th Century Fox’s lively lounge had guests sipping Testa Rossa, Caffe Luxxe’s espresso which has developed a cult-following for its signature dark chocolate and caramel base flavor profile, deepened with a hint of nuttiness, and crowned with a soft floral finish of jasmine. “The Grand Budapest Hotel” won for Best Motion Picture Comedy or Musical. “Birdman” won for Best Sreenplay, and Michael Keaton took home the award for Best Actor in a Comedy or Musical.
Caffe Luxxe, featured last year in Westside People, is owned by best friends Gary Chau and Mark Wain who first introduced super-premium artisanal hand-crafted coffee to Los Angeles in 2006. In 2013, Caffe Luxxe began roasting its own beans at a downtown Los Angeles roastery called Il Laboratorio. Caffe Luxxe beans, often purchased as micro-lots of single-origin beans directly from farmers in Africa, South America and South East Asia, consistently receive top ratings from the respected industry journal, Coffee Review, earning Caffe Luxxe its reputation as LA’s best-tasting coffee among the most discriminating coffee-drinkers in Los Angeles, known as Luxxistas.
Caffe Luxxe locations:
-925 Montana Avenue, Santa Monica 90403
-225 26th St (The Brentwood Country Mart), Santa Monica CA 90402
– 11975 San Vicente Boulevard, Brentwood, CA 90049
– Il Laboratorio is located at 14932 So. Figueroa Street, Gardena, CA 90248. The roasting operation is open to wholesale customers by appointment.
Caffe Luxxe is a lifestyle coffee house with three locations based in Santa Monica and Brentwood. The first to introduce super-premium artisanal hand-crafted coffee to Los Angeles when it started in 2006, Caffe Luxxe has consistently earned best in class ratings for the taste of their coffee. By creating an atmosphere that encourages community, conversation and connectivity among guests and their family of baristi, these coffee shops are popular favorites among locals. Beans are roasted locally at their own facility Il Laboratorio.
Owners Mark Wain and Gary Chau are two best friends who are passionate about coffee. They are frequently seen behind the bar, crafting drinks for their customers.